Content creator Stella Salle loses beauty brand deal after face-shaming SB19 member


A content creator has lost her endorsement deal with a local beauty brand after allegedly face-shaming a member of P-pop Kings SB19. 

On Saturday, Colourette Cosmetics CEO and Founder Nina Ellaine Dizon released a statement announcing that they have ended their partnership with brand ambassador Stella Salle after posting a foul comment towards a member of SB19 which goes against the brand’s advocacy.

The statement reads as follows:

“Having faced public scrutiny for my appearance, I have always championed self-love and empowerment.These values are core to our beauty brands.

“Due to recent events with one of our ambassadors, Colourette takes a firm stance against bullying and shaming, and we are disengaging from Stella.

“As brands that have embraced inclusivity since day one, Colourette and Fresh Formula believe in celebrating everyone’s beauty in all ways, always.”

Fans have since commended the beauty brand for taking swift and appropriate action towards the creator’s behavior.

Stellal was launched as one of Colourette’s ambassadors in April along with other top creators, however solo promotion clips of the former appeared to have been taken down by the beauty brand as Saturday. 

SB19 recently released their comeback track “Moonlight”, a collaboration with international music producers Ian Asher and Terry Zhong.

The award-winning group also recently concluded their “PAGTATAG! World Tour” last May 18 and and 19 with a back-to-back concert at the Araneta Coliseum.

Lyka Nicart
Lyka Nicart
Lyka Nicart wanders on the internet, hearts Kpop (and ofc her bias), loves everything purple. When she's not writing, she's fighting with her dear cat.